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Jackson National Life Mission Statement

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Life is full of wonder and beauty yet, life is also mysterious and unpredictable as well. With that said, it is best to prepare for the life ahead no matter how long and wild it could be. Insurance companies were created for this reason; preparing for the unexpected. Whether there is a hurricane, earthquake, or fire, there are insurance companies out there that allow people to buy coverage for the unpredictable future. Jackson National Life is such an insurance company that was founded on the principles of helping its customers prepare for the future ahead. The story of Jackson National Life is a unique one in that the company started off as a small family-owned business in 1961 (Our History, n.d.). Jackson National Life’s name was also …show more content…

(Jackson-About, n.d.). This mission statement represents Jackson National Life as a company because Jackson is a company that is about helping people plan out their future using their annuity products. According to the white paper article, “Embracing the Second Half of Life”, by Dan Martin, “there's still a reason to get up and make every day count in the second half of life, but it's no longer an "alarm," which conjures urgency, fear and apprehension. It's instead an internal clarion call, driving us to seize the day with the power of purpose.” (Martin, 2016). This quote by Martin is an excellent representation of Jackson National Life’s mission statement because Jackson believes in helping its customers began their next phase of life with purpose and passion. The mission statement is the embodiment of Jackson National Life and without it, the company would not be the successful insurance company as it is …show more content…

Jackson National Life sells three types of annuities, variable annuities, fixed index annuities, and fixed annuities. According to Jackson National Life, variable annuities are, “long-term, tax-deferred investments designed for retirement, involve investment risks and may lose value” (Products, n.d.). There are three variable annuity options for customers to choose from, Elite Access, Perspective Adversary, Perspective II. Fixed index annuities according to Anunityfyi.com are, “a type of annuity that grows at the greater of an annual, guaranteed minimum rate of return; or the return from a specified stock market index reduced by certain expenses” (Equity Indexed Annuities, n.d.). Jackson National Life has four fixed index annuities to choose from, Elite Choice, Elite Choice Rewards, Select Annual Reset, and the Jackson Ascender Plus Select option. A fixed annuity according to Investopidia.com is, “a type of annuity contract that allows for the accumulation of capital on a tax-deferred basis” (Fixed Annuity, n.d.). Jackson National Life offers five different fixed annuity options to customers, MAX Family, BonusMAX Family, Action Family, SuperMAX Family, and Immediate annuity. Jackson National Life’s annuities have a wide spectrum of options and sub options for customers to choose from. This means that Jackson National Life has the ability to have a customer base that is made up of different

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