ipl-logo

Logos Target Audience

154 Words1 Page

1. The target audience for this advertisement is anyone who is trying to diet or who just want to feel healthier. 2. The purpose of this advertisement is to inform people that lean beef is just as or even healthier then skinless chicken. 3. This advertisement is using pathos and logos but the dominant appeal is logos. They are using logos by giving you information on how lean beef is healthier then skin less chicken because it has more zinc, iron and vitamin b12. The way they are using logos is by appealing to the frustration most people have who try to eat health by informing them that they can eat delicious lean beef that is just as healthy and skinless chicken. 4. The appeal that is left out is ethos and the way they can include this

Show More
Related

  • Courtney Stoodden Ethos Pathos Logos

    151 Words  | 1 Pages

    This advertisement employs the ethos of Courtney Stodden and Uncle Sam, and the lust of pathos to convince their audience to become vegan. The woman in the ad is a famous reality tv star and is impersonating Uncle Sam; a patriotic figure. This ad is using ethos to appeal to men by using a sexy woman to seduce into becoming a vegan. This ad makes you think that maybe if you are vegan you can be sexy like Courtney Stodden. The colors of the American flag shown on this ad represent patriotism.

    Read More

  • A Rhetorical Analysis Of Tim Hortons

    314 Words  | 2 Pages

    This is the rhetoric pathos being used to make you hungry and thirsty. When people notice the billboard or commercial their mouth will water and their stomachs will growl wanting to be fed.

    Read More

  • Dr Pepper Ethos Pathos Logos

    465 Words  | 2 Pages

    In order for Dr. Pepper to keep being one of the best selling pops, the company has many different ways to advertise their product. In fact, studies show that recent advertisement for Dr. Pepper use logos, pathos, and ethos, but pathos is the most effective. The company, Dr. Pepper, uses persuasive methods such as logos, pathos, and ethos, in regards to selling their product. As a matter of fact, the

    Read More

  • Rhetorical Analysis Of Food Inc

    1065 Words  | 5 Pages

    Logos is an appeal toward logic or fact. The director uses logos to present an argument which can be hard to refute sometimes. The film appeals to logic because, Kenner included statistics and facts about meat, dairy, and vegetables. One small fact from the film demonstrates the consumption of meat in a person’s lifetime. From statistics, graphs, and facts like these, we are able to prove a point.

    Read More

  • Tubi Super Bowl Rhetorical Analysis

    908 Words  | 4 Pages

    Pathos is described in chapter five of The Structure of Argument as “emotional appeal combines with logical and ethical appeal to sway the audience” (132). So the appeal they used was pathos because the ad made them feel angry and confused about how their T.V. was changing the channel from the biggest event in our nation. Using pathos was a great tactic because being a super bowl ad it had millions of eyes, it was short but tapped into almost everyone's feelings. Another great part about this advertisement was it had everyone chit-chatting about their product, which created buzz or interest surrounding what they had to

    Read More

  • Budweiser Rhetorical Analysis Essay

    1658 Words  | 7 Pages

    Pathos was used most effectively by showing a Budweiser employees family life and dedication to assist others through Budweiser’s water donation program. The music choice and layout of the commercial also subtly contributed to pathos. Ethos was also established by the credibility of the ones in the commercial and the humbling message of the commercial as a whole. Logos did not show in their commercial. In conclusion, the advertisement was effective using these two rhetorical appeals, and Budweiser’s image

    Read More

  • Analysis Of Eat Mor Chikin By Chick Fil A

    531 Words  | 3 Pages

    Within the ad itself, it quite literally says to eat more chicken. With this, it somehow manages to be obvious and also subtle about telling people to eat more of their food. This would encourage both those who have and haven’t eaten at Chick Fil A before to come and eat the food. These techniques are both aimed at the sub-consciousness of the consumer and are brilliantly used in such a simple

    Read More

  • Example Of Rhetorical Analysis In Advertising

    1321 Words  | 6 Pages

    Commercials are a part of every American’s life. From the series of 30 second ads in between your favorite television show to Pandora’s brief intermissions interrupting your favorite music station. Whether you find them annoying, funny or simply informative, companies have one goal: to get your attention. They do this by using a rhetorical devices: reasoning (logos), credibility (ethos) and emotion (pathos). My analysis will discuss how one of the largest insurance companies in the U.S. failed at using pathos when they aired a controversial and depressing ad, then, succeeded at winning audiences over using ethos in an ad featuring a well-known NFL champion.

    Read More

  • Coca Cola Rhetorical Analysis Essay

    1061 Words  | 5 Pages

    The name of the company, Coca Cola, is considered ethos because has a history of credibility. Pathos is another important aspect of the ad where it appeals to its audience’s emotions by accessing a current situation in the United States and by promoting certain values like optimism, humanity, and unity. It shows various ways people enjoy their product and how it brings them together despite their cultural differences like riding horses, going to the movie theater with friends, going to the beach, dancing, spending time with family, etc. Last of all, logos is represented at the end of the commercial where the company’s logo and slogan are

    Read More

  • Rhetorical Appeal Of The Audi R8 Commercial

    888 Words  | 4 Pages

    Watching the commercial, the intended audience for an adult man with a son. I say that because the main character’s are an old man and his son. This commercial instills values like the past meaning reliving what you loved and also family. It’s not effective because it doesn’t use the Rhetorical Appeals like Ethos and Logos but, it does include Pathos which makes it somewhat good. Pathos is a Rhetorical Appeal that the commercial does portray in many forms.

    Read More

  • Smoking Ethos Pathos Logos

    922 Words  | 4 Pages

    People who smoke cigarettes are addicted to things that they know are not healthy, but the addiction is what kills them. This picture is great for showing the side effects of smoking as well as a firsthand account of how smoking can trigger an addiction that to some may be incurable and when they are ready to stop, it may be too late. In class we discussed how to find the ethos, pathos, and logos of an advertisement. First up is ethos.

    Read More

  • Google Rhetorical Analysis

    746 Words  | 3 Pages

    All of the appeals are portrayed in the advertisement, however the main one was most definitely pathos. Ethos was used because the company is trying to show that it is reliable and safe for families. Logos is used discreetly, but it is still very important. It is shown when people in the video use Google’s device and inform the viewer of the possible uses of the product and it’s capabilities. Pathos completely domintates the commercial.

    Read More

  • Surfrider Advertisement Analysis

    995 Words  | 4 Pages

    A connection between logos and pathos is very strong through the caption. Although the caption of the image is represented as logos, it is also pathos. This is because when the picture is viewed you get this sick and panic like symptoms because you are now well aware they you could also being digesting the same thing. The advertisement is trying to eliminate the fact that if we don 't start caring about the planet we could be eating plastic bags stuck in fish and other animals. Another way that pathos is located in the advertisement is when the view begins to think about the species eating the trash.

    Read More

  • Cruelty To Animals Rhetorical Analysis

    676 Words  | 3 Pages

    Additionally, each of these elements builds on one another helping support the ad’s argument and delivering a clear and compelling message to the audience. In conclusion, based on my analysis of the design, this public service announcement ad is very effective in conveying the sponsor’s message to stop animal cruelty and the plea for financial support to the

    Read More

  • Milk Advertisement Analysis

    926 Words  | 4 Pages

    It goes on to explain how the protein and the calcium help make the body better and help in creating a body like Panettiere’s. The advertisement purposefully uses strong language, such as "build muscle" and "invincible" to relate milk to strength, leanness, and overall body appearance. In this advertisement, ethos is used twice, once where Hayden Panettiere directly is using her credibility to endorse milk, and the second is Milk indirectly using Hayden Panettiere to endorse itself. An ethos appeal is a very common way that advertisers persuade viewers to “buy” their product. Leading into the bold logo “Got

    Read More

More about Logos Target Audience

Open Document