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A Rhetorical Analysis Of Steve Jobs Speech

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On June 12, 2005 Steve Jobs, CEO of Apple Computer and of Pixar Animation Studios, delivered the Commencement address at Stanford University. The speech is separated into three stories in Jobs life: college, love and loss, and death. These tales connect the dots to the person Jobs had become and what he had achieved. Jobs begins his first story by telling that he dropped out of Reed College after six months to study only his true interests, which led him to creating the Macintosh 10 years later. In his second story, Jobs states that losing his job at Apple was the best thing that ever happened to him. Starting over gave Jobs the opportunity to be a beginner again. “It freed me to enter one of the most creative periods of my life,” said Jobs.
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