AT&T Inc. is a business, which provides telecommunication to the US, individual business and other telecommunication providers. The company has opportunity and threats. The organization utilizes the SWOT (Strength, Weakness, Opportunity and Threats) to improve on any threats toward the organization and exercise every opportunity for their customers. Opportunity for AT&T is still growing. The telecommunication company is still showing economic growth. The agency has acquired a pay television (DIRECTV), which the company expects to see higher revenue and expand in the international market. This merger will increase the company’s customer base. This will stimulate the economics of the company, while increasing the customer’s service. According to AT&T Inc. (2015) “The transaction is expected to enable the combined company to offer consumers bundles that include video, high-speed broadband and mobile services using all of its sales channels.” …show more content…
AT&T currently increased in the adoption of cloud increasing services. This service software increase is global wide. “ According to industry estimates, the global public cloud services' spending is forecast to grow at a compound annual growth rate (CAGR) of 22.8% during 2014-18 and reach more than $127 billion in 2018 (AT&T Inc.)”. More companies are utilizing the cloud. The organization is expecting the US broadband market to continue to grow. The broadband will assist with a huge storage of data on mobile devices, tablets and smart phones. There is an opportunity of for growth in the Internet of Things (loT) is quickly growing with the growth of the cloud. The loT will increase shares for the company in the