American Eagle Outfitters Mission Statement

560 Words3 Pages

WEEK TWO 2
American eagle outfitters, Inc. are one of the most dominating clothing and accessory retail stores worldwide. American Eagle Outfitters was founded in 1977 by Jerry Silverman and Mark Silverman (www.ae.com). American Eagle Outfitters has been around for 40 years and counting. American Eagle Outfitters is most popular for the trending clothing for woman and men. American Eagle Outfitters is a retail store that targets women and men from the ages of 15-25 (Bethel University, 2017). American eagle has thousands of retail stores worldwide and is continuing to grow. The retail location varies around the United States and internationally. However, since American eagle is supervised by third party operations, this has allowed American eagle to increase in revenues and continue to high sell high end clothing. The main focus for American eagle is making sure the customers are happy. For example, making sure the customers always have a variety of clothing to choose from. American eagle also wants to make sure all clothing fits each customer regardless of the size. American eagle also has a brand named aerie which main customers are woman. Aerie is a brand that help woman feel beautiful and feminine while sleeping. Aerie and American eagle also have online …show more content…

American eagle woman clothing consist of winter clothing which are sweaters, hoodies, coats, graphic tees (www.ae.com). American eagle also offers woman jeans, joggers, pants, overalls, skirts and college sweet pants for the younger generation. AEO also have a variety of shoes from casual to everyday wear. For example, boots, slippers, sandals, heels and wedges. AEO want to offer brand clothing that people love to wear (www. ae.com). American eagle also offers men clothing
WEEK TWO