I was attracted by the statement of Meredith Corporation’s website, because it was so clearly formulated that I think it would be worthy to analyze it. As I will describe below, the Meredith Corporation has a very clear appearance in its “about us” page of its website. It provides its mission statement, saying that is type of company is a marketing and publicly held media market. Then, it formulates its purpose saying that their mission is to serve clients by the most appropriate way and that they are engaged in good relationship and cooperation with their stockholders and their clients. Their unique characteristics are that they are experts of many kinds of market, like home, family, food and lifestyle markets. This is a reason why they have gain a great reputation through their …show more content…
They refer specifically that they have national media, including brands, digital, containing food, lifestyle, family and home related to several cultures. In addition to that hey have special interest media realizing their clients’ biggest expectations, giving details about their Facebook page’s likes , their Twitter followers, their monthly UVs, their annually allocation and other data. If we keep reading, we will see that they have entertainment section providing a show which includes interviews with famous names, cooking and recipes, beauty and vogue, fitness, physical and mental health, economics and relationships, providing also data in this field. They have brand licensing, agrimedia, enthusiastic media like wood and American patchwork and quilting, analyzing the categories. Also, they refer that they have local media, including amusement broadcasting and digital, reviewing every kind in that field. Every time that they refer in both types of media, they define all the details of