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Argument Analysis: Bay City Restaurant

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This argument's conclusion is that a new Bay City restaurant specializing in seafood would be both popular and profitable. To justify this conclusion the argument indicates that seafood consumption in Bay City's restaurants has risen by 30% during the last five years. The argument also indicates that most Bay City families are two-income families. Citing a national survey, the argument indicates that two-income families eat out more often, express more concern about eating healthily than they did ten years ago and would therefore lead to a new Bay City restaurant becoming popular and profitable. That argument fails to be persuasive as the assumptions upon which it is based do not link with the author’s conclusion. Firstly, a 30% increase in the sales of seafood at Bay City restaurants does not adequately represent the demand necessary to justify the opening of a new restaurant. While a 30% is certainly significant, the actual volume might be too low to generate revenue. Lacking evidence that a significant number of the city's restaurant patrons are ordering seafood, the argument's conclusion that a new seafood restaurant would be popular and profitable is unfounded. …show more content…

Maybe they wouldn’t favor a change in venue. And it is further possible that they prefer to eat in restaurants that are not specializing in seafood since they want to take some other food besides seafood. Lacking evidence that these patrons would be willing to try the new restaurant the argument's claim that a new seafood restaurant would be popular isn’t

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