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Athens Farmer Market Observation Report

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Introduction: Every Saturday morning unfailingly East State Street turns into a bustling market district catering farm fresh produce and sweet loaves of bread among several other things. Athens Farmers Market is an organization of local farmers and artisans who promote sustainable consumerism. The Market located on East State Street congregate on Saturday from 9 a.m. to 12 p.m. year round. It meets on Wednesday from 9 a.m. to noon, April to December and Thursday from 4 p.m. to 7 p.m., May to September. The congregation typically consist of a variety of booths stationed outdoors or indoors. Here, farmers sell fruits, vegetables, meats, and other produce. The recent surge in the popularity of Farmers Markets in the United States of America stands as a testimony to the popularity and success abroad. For this observation report, our group specifically focuses on the goods and produce sold at the farmers market. We try to discern the …show more content…

There has been a growing popularity of locavorism i.e. a movement that primarily focuses on promoting and consuming food grown and produced locally. The Athens Farmers Market sells items that are manufactured and produced within a 150-mile radius of Athens, Ohio. Kip Parker, the manager of Athens Farmers Market, said the business is finding it difficult to cater to the students of Ohio University as it sits outside the campus. The 3.5-mile distance between the main campus and the market makes it difficult for students to access it. Students also opt out of the farmers market as the produce is relatively expensive compared to Krogers and Walmart, national corporations, that are also located on East State Street. An average pound of tomatoes at the farmers market is 1.50 dollars whereas Krogers sells it for 1.05 dollars. For students living on a limited budget, Krogers seem to be the attractive

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School Bus Farmers’ Market: Farm to Family In the first chapter of School Bus Farmers’ Market by Katherine Gustafson, she takes her audience, US citizens, alongside her as she accompanies Mark Lilly on his journey to various farms and acreages to gather a variety of produce for which to sell at a market, in the hopes of decreasing the impact the US food system is making. Mark runs a small business named Farm to Family, providing more fresh and local choices to family shoppers. Gustafson’s purpose in the writing of this passage is not to entertain, but to persuade the reader that while some changes are needed to increase the efficiency of the US food system, simply buying local is not the solution. Gustafson’s argument is effective because

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In the infamous prose “Attention Whole Foods Shoppers” Robert Paarlberg, a Harvard international affairs expert divulges on the ongoing warfare with the issue of sustainability. Paarlberg focuses on how the rise in global starvation increases in less developed nations, but it is often ignored by those in developed countries because of their fixation with the green revolution. He asserts many claims as to why Africa and Asia still have high food deprivation rates, which quite contrary to popular belief has nothing to do with overpopulation. This stems from lack of investment into agricultural infrastructure and investments. His criticism of whole foods shoppers seeks to bring awareness to the issue of world hunger and how the quest to eat organically

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On November 16th 2016 I went to the Triangle Farmer’s Market visiting two different vendors. I asked the vendors general questions about how their products are grown and sold. My total time spent at the farmers market was approximately 1 hour. I learned a lot about sustainable production of food and the importance of supporting local farms. The first vendor I went to exclusively sold vegetables.

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As Will Allen states, “In the new farming economy, sons and daughters have often witnessed their mothers and fathers lose money year after year...” Although classes in agriculture are common in central Pennsylvania high schools, fewer kids are taking up interest and are choosing to move away from their family’s farming. Agriculture has still proven to be the heart of the community with its farmers markets and multiple fresh fruit festivals throughout the seasons. With that being said, the amount of excitement that is drummed up whenever a new fast food is rumored to be opened speaks volumes. Small town life causes many to search for bigger and better things, and as a result the importance of homegrown and made food is

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Not only are these farms building blocks, but these local farms help with environmental contamination, rural economics, and exploited, immigrant work force. Local farms also bring a community together through local food as well as community health. Having fresh produce helps prevent diet-related diseases, which is a very important issue in America today. Through local food, people bond with their community as well as their food; for instance, knowing and understanding how the food is produced and accessed allows people to be more aware of their community and health. However, not all communities today have this way of thinking, many communities suffer from food deserts, when supermarkets and alike leave an area.

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Interview with Milagros Milagros (Mila) is from Lima, Chorrillos, Peru. She grew up in a middle-class family. Her father was a business man and her mother stayed home with the children. She has several brothers and sisters. She grew up with many of the comforts of home like she has in the United States, unlike the poor section just outside of town.

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Lacking consumer support can be a huge issue for the Athens farmers market. Because consumer service relate different elements, and those elements can affect the Athens farmers market either. Bad consumer services will reduce the profits for the vendors, and reduce consumer traffics for the market (Hunt, 2007). Lacking consumer support also can make consumer feels terrible, and cause same influences like Hunt’s research. Lacking consumer support will make consumers feel helpless.

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We don’t want to risk it and make it too low by reducing the price by 10%. There is a potential increase in market share by reducing the price by 7% in only the grocery and produce markets. The gross profit margin with efficiencies means updated prices, people don’t need to tag shelves, lower inventory costs, lower supplies, and labor expense which makes Option 3 so attractive. The price will be best if reduce only 7% in those two categories. The categories we choose addresses the issue of consumer perceptions of higher prices by increasing the perception of value for customers of the most popular grocery items.

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This film uses visual images, along with ethos, logos, and pathos to help uncover the corrupt side of the food industry. The beginning of the documentary spans around the inside of a grocery store that displays colorful, fresh looking fruits and vegetables in the produce section. Along with various choice of meats that

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