Australian And International Designers And Myer Exclusive Brands

Our extensive range of national brands, Australian and international designers, and Myer Exclusive Brands, reflects our focus on inspiring and delighting our customers.
The key categories of Cosmetics, Miss Shop (Youth),
Women’s Footwear and Handbags, and Appliances performed strongly in FY2014. Cosmetics in particular has been a consistently strong performer, delivering nine consecutive quarters of growth. High quality service, the exceptionally strong customer response to the introduction of leading make-up brand Napoleon Perdis and solid growth across key brands including M.A.C Cosmetics, Chanel, and Benefit underpinned the performance in Cosmetics.
Some of the best performing brands during the year were Politix, Trent Nathan, Marcs, Wish,

We have an ongoing focus on attracting new leading womenswear brands to our strong Australian and international designer offering, and we are delighted to welcome well-known brands such as Alex Perry, by Johnny, White Suede, and Little Joe Women to Myer.
Work is underway to significantly enhance our menswear offering through an improved product range, enhanced in-store shopping environments, and targeted marketing. As part of this drive, we are welcoming international menswear brand Superdry and men’s footwear brand Aquila to our stores, as well as M.J. Bale, Herringbone, and Scotch & Soda.
In FY2014, we were excited to welcome a range of international designer homewares and gifting brands including Orla Kiely, kate spade new york, LSA, and Jonathan Adler. Our market share in small appliances continued to grow, with particularly strong results in the food preparation and personal care categories.
Myer Exclusive Brands are an important driver of growth and profitability for our business, and we have a