BWB revenue doubled every other year with total revenue 80 times more than what they started with. The company adds more than 5,000 books an hour to inventory, sells more than 10,000 books a day and ships more than 300,000 books a week. As BWB matured to corporate state, it started to pursue economics of scope as well as scale. It offers more than 25,000 new and used audiobooks. They also added 20,000 new or used traditional and digital games as well as DVDs of movies and CDs of musics. BWB was labeled as a B corporation (Benefit corporation) due to company’s commitment to economic, social, and environmental objectives. BWB is a for-profit corporation, initially chosen by the founders of BWB. They believed that business model provided greater assurance of long-term survival than charity. The company has never payed economic distribution to company owners or employees. A recent posting has shown that the revenue for the company has potential growth from $45+ million to $100+ million in the near future. …show more content…
They promote literacy and education through its network of nonprofit partners. As of 2013, there has been $9.4 million donated books and $14.5 million funds raised. BWB has also donated $3 million to college organizations that run book drives. With social impact, they also have environmental impact. Since, they sell used books, they save the books circulation life. They believe in maintaining a neutral carbon footprint. In each customer transactions, a few cents goes to support wind-energy projects. BWB has an advantage over its competitors because its inventory is built through donations. However, in order to grow even more BWB has to grow its donation