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Better World Book Swot Analysis

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Better World Books organization was initiated in 2002 by three friends Christopher Fuchs, Xavier Helgeson and Jeff Kurtzman from University of Notre Dame. BWB has swiftly expand their used books collecting and online selling business. They start the enterprise with a mission to promote literacy in the United States and around the world. Providing a socially and environmentally responsible solution for dealing with used book. Now work with 3100 public and academic libraries and 2400 colleges and universities. Int’l nonprofit partners benefit from each sale. The core values of Better World Books are to expand business through sell and donate books to support global literacy, protect environment by recycling, preferred out of the box thinking, reliability, and admiration. BWB are aware of their business integrity and social responsibility to grab customers. As a social entrepreneur Better World Books goals to achieve a triple bottom line. The main part of the triple bottom line is to get profit for the organization. A certain portion of revenue goes to the donor of the book. A defined percentage of net sale for non-profit literacy partner. Another important part of the triple bottom line to generate …show more content…

BWB providing their own raw materials and abolishes production waste by collecting and reselling used books. BWB operation management with customized software to manage its inventory and track market data. The weakness that Better World Books has is the ability to maintain the growing supply of book donators. Opportunities that this business enter the digital book market and many more colleges or libraries. E-books from Amazon, Google and other e-commerce books sellers are great threats to the growth and sustainability of the

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