Beau’s Tuxedos Ethics Case Study Founded in 1990, Beau’s Tuxedos was established as a limited liability company by Cecil Beau Harlan in Fort Smith, AR to provide formalwear services to the River Valley area. Beau opened this store after working for another local formalwear business while in high school. His father was a successful local entrepreneur who owned Tri-State Speedway in Pocola, OK and gave him the money to pursue this endeavor at a very young age. The company structure has changed many times over the years due to the ebbs and flows of business, but Beau has always remained the main decision maker involved in daily operations even when not personally staffing the store himself. During prom season, if the business needs demand it, …show more content…
In sum, utilitarianism is attempting to do the greatest good for the greatest number of people (Johnson, 2019). The acts of deceit, disregard, and selfishness only benefited Beau’s Tuxedos with the possibility to have negative consequences for both the consumer and the business. Each instance of unethical behavior that was brought to light resulted in a poor customer experience. Americans say they tell an average of nine people about good experiences, and nearly twice as many (16 people) about poor ones, making individual service interaction important for businesses (2011). This is important to note as the unethical behavior displayed did have the potential to cause both good and bad consequences for Beau’s Tuxedos. When weighing the good versus the bad, while these behaviors might produce more immediate cashflow because a customer chooses to continue to do business based on a lie, the possibilities are endless as to what kind of long-term effects could happen in terms of the public opinion based on those actions, not to mention that you could potentially ruin someone’s wedding day based on false information that could have easily been