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California Country Club Case Study

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California Country Club is located in Whittier, California. The club’s cornerstone is tradition, value and excellence. In the tradition category, the golf course was built in 1956 and it is a traditional William Bell designed golf course that features mature tree lined fairways and offers a challenge for the experienced golfers, also providing enjoyment. In the value category, the California Country Club (CCC), the privilege and exclusive golfing experience can be the members, without the high-priced cost. They offer a wide range of flexible, affordable membership plans that a member can tailor to their specific needs. And in the excellence category, the staff and management are committed to offer friendly away from home experiences each time a member visits the club. …show more content…

The CCC memberships are designed to be both flexible and affordable. The club offers 2, 4, and 10 year basis on memberships. In the golfing membership, you can purchase a weekday membership. Categories of golfing memberships are single, husband and wife, family and corporate. Corporate memberships, you are the primary member and you may designate an alternate who may enjoy the same membership privilege. In the social membership, it is designed for the individual who is not a golfer but someone who appreciates the ambiance of a private club. This includes a lovely dining experience with delicious meals at a reasonable price while overlooking the beautiful scenic of the golf course. A social member has the same privileges as any other CCC member. With the membership card, you are able to pick up the tab in a style by just signing your name. Members also receive the club’s monthly digital magazine, The Parade, which includes articles about activities and members in the club and announcements of upcoming events. Some events that take place at the CCC include, the Easter Buffet, Thanksgiving Day Dinner, and Member Open

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