In this article, I sensed some rhetorical strategies used. For example, Carr explains that he wasn 't the only one experiencing the problem of not being able to concentrate on his readings. His acquaintances, impressive bloggers, and friends also claims to have the literary types—struggles for fighting to stay focused on long pieces of writings. However, just proving this point won’t solve anything, so Carr points out rhetorical techniques like logos. According to the prominent pathologist Bruce Friedman, admitted, “I’ve lost the ability to do that. Even a blog post of more than three or four paragraphs is too much to absorb. I skim it.” Carr cites a few studies of internet behavior that is influencing our brain to lack concentration. He proves