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Case Study: Holler For A Dollar

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Holler for a Dollar is a discount retail store located in Metropolis at Metrotown, British Columbia's largest shopping centre. This convenient and populated location will give us ample foot traffic and attract new customers every day. We believe that this is essential to our initial success and long-term growth. As our name may suggest our focus is to provide an expansive assortment of quality merchandise at bargain prices and position ourselves as the top retail store servicing low income earners, students, families and the price conscious consumer. The customers will have the opportunity to shop for everyday household items at reduced prices, and as a result undercut local competition such as Save-on-Foods, London Drugs and other retail store

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