Colleen Ballinger is an entrepreneur due to her successful career as a YouTuber, performer, and businesswoman. She is best known for her character Miranda Sings, a comedic character that she created and performs on YouTube, which has earned her a large following on social media. She has built a brand that includes merchandise, touring shows, and other revenue-generating ventures. She has also written and published several books and has produced her own music. Colleen has leveraged her popularity and talent to create a sustainable and profitable career, making her a successful entrepreneur in the entertainment industry. Colleen Ballinger utilizes the four characteristics of an opportunity to build and maintain her successful career as an entrepreneur. …show more content…
She has taken charge of her life and career by creating the Miranda Sings character, writing and publishing books, producing music, and other ventures. She does not let external factors dictate her success and takes full responsibility for her actions and decisions. Colleen's ability to handle challenges and setbacks, such as negative comments and criticism and her ability to turn them into opportunities for growth and success is a testament to her high adversity quotient. Additionally, she has a strong work ethic and is not afraid to take risks to pursue her …show more content…
Her major in Music Theater provided her with a comprehensive education in acting, singing, and dancing, which allowed her to develop her craft and become a versatile performer. This gave her an advantage over other entertainers who may not have had the same level of training and experience. Filming family home videos allowed Colleen to experiment with different characters and performances and provided her with a platform to showcase her talent to a larger audience. The experience of filming and sharing family home videos provided her with a foundation for her future success on YouTube, and it allowed her to develop her skills as a performer and an entrepreneur. This experience gave her the confidence to pursue a career in entertainment and to use YouTube as a platform to build her brand and grow her audience. The combination of her major in musical theatre and her experience filming family home videos provided Colleen with a unique skill set and a defensible competitive advantage in the entertainment