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College Athletes: Pros And Cons Of NL Deals

1034 Words5 Pages

Montrez Brown
Mr. Fowler
Honors English
May 7, 2023
Pros and Cons of NIL Deals
College athletes have been a topic of debate for a long time now, especially in the context of brand deals and endorsements. With recent developments of Name, Image and Likeness (NIL) policies college athletes can now earn money from brand endorsement deals, benefits and negatives from the (NIL) deals. The implementation of (NIL) deals for college athletes is a crucial step towards providing them with the rights and opportunities they deserve, as it allows them to monetize the talent while fostering a more equitable and sustainable college sports industry (Bilas). This essay will explore the benefits and negative aspects of (NIL) deals for college athletes and brands.
BENEFITS OF NIL DEALS FOR COLLEGE ATHLETES
The first benefit we will talk about is the Financial Benefits. The …show more content…

The first negative on (NIL) deals is that college athletes can get distracted and unfocused academically. College athletes already have a busy schedule with their sport, practices, and games. Adding endorsement deals and brand partnerships only adds to their schedule and it can take away time for them to study and complete assignments. This can result in poor academic performance, which can ultimately harm their future career prospects (Willis).
Another negative aspect of (NIL) deals is the risk of exploitation. Without proper guidance and management, college athletes can become vulnerable to exploitation by brands and agents who may take advantage of their lack of experience and knowledge in the business world. This can result in unfair contracts, unfavorable terms, and even legal issues. Student-athletes may also face pressure from coaches, boosters, and other parties to endorse certain products or brands, which can lead to conflicts of interest and ethical

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