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Comparing The # 1 Top Amazon Selling Habits

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There's a lot more to selling on Amazon than you may think. Tips like optimizing your listings, managing your reviews, and keeping your seller stats in the green are valuable and certainly important, but they won't necessarily translate into the traffic and sales you might have expected. So what's the difference between being a top seller and being destined to languish in the abyss of wannabes? What's the #1 Top Amazon Selling Tip? You guessed it... "it pays to know the SEO."

While the massive retailer happens to also be one of the most secretive, we do know as of January 2014 there were no less than 2 million third party sellers on the Amazon marketplace, and that does not include the scores of Amazon's own products. If you're going to …show more content…

With such a diverse catalog of products, combined with the constantly changing search engine algorithms and SEO "rules," I've been able to identify a couple of clear patterns that transcends product category classifications. I've also discovered the #1 Top Amazon Selling …show more content…

You need a website. I don't care if it's only 7 pages. As long as it has some pictures on it, original text, and is optimized for the search engines, you can use it as a tool to drive Brand exposure. Over time you'll not only be helping to drive eCommerce sales, but you'll be building Brand equity as well.

2. If no one cares about your product or Brand, the search engines won't either. There is no "tricking" anyone into buying or seeing your product. Those are the very SEO tactics that the search engines have spent billions of dollars to undo. If you can generate organic traffic to your Amazon product listings, it will become a cumulative effect. Amazon will recognize that your listings are capturing offsite traffic, and you'll be rewarded with higher visibility within the Amazon algorithms.

Keep in mind that it is still VERY important that your products are optimized for Amazon's selling platform, as well as using great marketing strategies. Your goal is to be able to generate quality traffic, and convert that traffic into sales. That can only be done with an optimized listing to begin with.

An Executive Level Marketing Professional, Christopher Drewa has over 10 years of Online Marketing experience working with leading Brands in the Consumer Packaged Goods, Direct Marketing, and B2B

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