ConAgra was founded in 1919 by Frank Little and Alva Kinney, who brought together four grain mills as Nebraska Consolidated Mills. In 1971, Nebraska Consolidated Mills changed its name to ConAgra. Today, “ConAgra Foods fills the refrigerators, freezers, and pantries of most households. The company makes and markets name-brand packaged and frozen foods that are sold in most retail outlets” (). “ConAgra Foods Inc. (NYSE: CAG), is one of North America’s largest packaged food companies. It reports its operations in three segments: consumer foods, private brands and commercial foods. The consumer foods segment makes and sells leading brands to retail and food service channels, mainly in North America – 29 consumer brands generate more than $100 …show more content…
ConAgra Foods operates through the principles of simplicity, accountability, collaboration and imagination. They know that it is important as a job seeker to join a company that is committed to not only its employees, but to all of its stakeholders. ConAgra Foods’ corporate responsibility platform correspondingly reflects their commitments with the statement “Good for You, Good for the Community and Good for the Planet.” These key principles have helped us to build a strong culture dedicated to working smart and hard. ConAgra Foods also values diversity. They have built a culture in which their employees can be authentic and know that their diverse thoughts and capabilities are …show more content…
This a strength in ConAgra Foods’s production. This switch allows them to service more people, including those who are allergic to peanuts – “In the U.S., approximately three million people report allergies to peanuts and tree nuts” () – making the products produced in the peanut free plant safer and exceedingly appealing. ConAgra Foods also has financial strength. The Company posts double-digit comparable eps growth in fiscal 2014 third quarter: from continuing operations of $0.58 as reported versus $0.28 a year ago. ConAgra Foods also reduced its spending on advertising and promotion, which totaled $417 million versus $466 million spent in 2013, which shows strength in the marketing department, along with financial strength. ConAgra Foods’s marketing department was able to help ConAgra Foods increase sales, while decreasing expenses on advertising and promotion –more was produced on a larger scale, with less input costs. The company is strong enough financially to buy other companies in an attempt to expand their own – ConAgra Foods acquisition of Ralcorp®, Bertolli® and P.F. Chang’s® are a few