How to use coupon codes when shopping online In recent years, online shopping has largely dominated the retail market in the world. And with thousands of online shops coming up every year, merchants have defined competitive ways to promote their products and encourage customers to buy from their online stores. One such way is through coupon code also known as promo codes. A coupon code is a computer-generated combination of alphanumeric codes that online stores offer to customers to obtain a discount on their purchase. Most coupon codes offer discounts for online purchases in forms of fixed discounts on items, a percentage off the entire order, free shipping or gift- wrappings. Like media and in store ‘off sale’ promotions, online merchants …show more content…
Instead, they were placed as affiliated links on related shopping sites such as Facebook pages in order to lead shoppers to the online store. Now many online merchants continue to use affiliated links, offer direct coupon codes on their websites and through email notifications to their subscribed customers. To easily locate coupon codes offers, you can search through the web. Use your favourite search engine such as Google or Internet Explorer and type ‘Coupon Code’. You will receive a list of websites that track new coupon offers from merchant worldwide. Such websites include Coupon.Com and Coupon Cabin. You can then browse through the offers and compare the best deals available. Coupon activation depends on the specific online store you are shopping on. In some stores, the coupon is entered in the shopping cart before checking out the order. Other stores may require you to enter the coupon code on the order review together with your payment details prior to checking out. While others will automatically check out the discounted percentage once you confirm the purchase order. Look around the website carefully to see the option offered for coupon code submission before completing your purchase. If you are not sure on how to use your coupon code, you can always have a direct chat with the website customer service or send a request