CS 4001 Reading Quiz 1 1. Logos means the message itself or the clarity of the argument. Ethos means the writer or speaker of the message and how his or her personality affects the expression of the message. Pathos means the audiences of the message and what their assumptions or beliefs are. Paying attention to pathos will enable the writer to set up sounding arguments. Kairos means the timing of the argument. Expressing messages under different time and different location will result in different effects. Our current article is Mary Jo White’s “Privacy Rules Shouldn’t Handcuff the S.E.C.” In this article, White tries to argue that S.E.C. should have limited rights to access people’s electronic communication records rather than have no rights. …show more content…
699 (eliminating S.E.C.’s access of personal electronic communication records) in the House of Representatives. This bill will become a legislation if it gets passed in the Senate. Therefore, she states her argument to the public, trying to prevent H.R. 699 becoming a legislation, just in time. 2. In the Facebook “mood study” experiment, the ethic behind whether Facebook has the right to purposefully manipulate people’s emotions is arguable. Facebook uses algorithm to purposefully selecting happy or sad posts in users’ news feeds, aiming to see how these posts affect the posts of the users themselves. The issue behind this experiment is that affecting people’s mood might lead to negative consequences (such as death). Therefore, Facebook, by performing this experiment, might indirectly harm people. In addition, the issues with informed consent in this experiment also stands out. Although Facebook users signed the contract during registering accounts, they are less likely to go through the entire contract. Therefore, users are giving Facebook the right to exercise experiments on them without really understanding the consequences. In other words, users give Facebook rights and permissions that they might not have given if they fully understand what these rights