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Family Friendly Movie: Cultivation Theory

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Cultivation theory also known as Cultivation hypothesis it was originally proposed by G Gerber, but later expanded on by Geber and Gross, this theory proposes that when someone is exposed to the media for certain period of time the individual tends to view the world from the point of the media. For example, an individual that has been exposed to high frequency of television might have a distorted view of their environment making it seem like what is seen on television is the way the world actually is, this theory is mainly use to study the impact of the media. Gerber and Gross divided the television viewers into heavy and light viewers he gave the argument that those who spend more hours watching television are likely to …show more content…

The more materials and activities young people are exposed to; the more actions they take in response, from the drama the HIV patients were accepted by family members easily whilst in actual reality it is not that simple and it is.
Family Friendly Movie : Akeelah and the Bee
Process of Research A research was conducted using two movies: Akeelah and the Bee and Home. The former was chosen by the populace, based on popularity and the one that had a larger impact on the society and was not just produced for the purpose of entertaining the audience. The research was carried out on 35 people between the ages of 15 and 25, oh of which 28 are students of Pan Atlantic University and 7 are not. The subjects were questioned on the number of times the movie was watches, if the movie was actually watched by them, their age, etc.
Below are the chart forms of our research: 81% are between the ages of 15 and 20, while 19% are between the ages of 20 and …show more content…

In a nutshell the media does have an influence in the way we think or see the world either positively or negatively.
Music Video : Rihanna’s BBHM This song was recorded by Barbadian artist Rihanna Robyn Fenty popularly known as Rihanna or “RiRi” Rihanna is a very poplar artiste of the 21st century coming into limelight with her single “ Pon the replay” Rihanna has made an outstanding achievement over the years and has become an influence on many people all around the world. The song BBHM (B****h Better Have My Money) was written by Rihanna, Travis Scott, Kanye West and Wondagurl, it is a seven-minute video that was co-directed by Rihanna herself. In the video the main character which was played by Rihanna herself becomes violent when an accountant “screws’’ her up financially, she kidnaps his wife and tortures her, when he still doesn’t pay her the money she kidnaps him and kills him and ends up in a trunk full of money, lighting a “spliff” (smoking Marijuana) with blood all over her body. The video depicts violence, misogyny, black violence, drug use and bad

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