Sam Kaleel Dr. Drew Stevens Social Media MKT 461 Pop Start Analysis 9/16/15 Curtis “50 Cent” Jackson Background/Introduction: • American rapper, singer, entrepreneur, investor and actor • From New York City, born in the South Jamaica neighborhood of Queens • Born on July, 6th 1975 Has sold over 30 million albums worldwide and won several awards, including a Grammy Award, 13 Billboard Music Awards, 6 World Music Awards, 3 American Music Awards and 4 BET Awards. Business Empire and Major Accomplishments founded his G-Unit Records in 2003 November 2003, he signed a five-year deal with Reebok to create a G-Unit Sneakers line for his Clothing Company shareholder and endorser, worked with the company to create "Formula 50" variant of …show more content…
He is a world famous rapper, actor, and novelist, he has conquered creative outlets many of us only dream of tapping into. But then recently it caught up to him and now he is broke. • He is a natural born hustler • He went after what he knew he wanted at a young age of 12 • He knows how to market and make a personal brand for himself • Understood his fans for 12 years • He knew how to diversify his talent Short Term Goals and Tactics He is the brains behind all of these multiple companies and brands. • 50 cent has been involved in the mining and precious-metals industries. • The rapper is involved in the American stock and real-estate markets, with a portfolio including stocks, bonds and real estate • Boxing- 2012 Jackson announced that he had become a licensed boxing promoter for his new company, TMT (The Money Team). Which is now Floyd Money Mayweather’s Company. • It was licensed to promote in New York, he was in the process of being licensed in Nevada (where most major fights are held in The U.S.). • He needs to rethink his image and own personal brand for the future http://contentmarketinginstitute.com/2012/06/the-50-cent-approach-content-strategy/