Customer Development The customer development in regards to the Smart Start Up model is based on four areas: Customer Discovery, Customer Validation, Customer Creation, and Company Building. Customer discovery is where you are listening to what your customers want to get out of your product or service. Customer discovery will also test the hypothesis of the product to the customers. Customer discovery is testing the product and verifying the results with the customers in mind. Customer validation is having the product/service is the process of preparing to sell, and selling the visionaries of the product. Customer validation is determine you position of the product and testing the production functions for the customer. Customer creation is …show more content…
The cost or reaching customers are less expensive in this social media area. An effective way is to get customers to share your social media updates. Another effective way is to create a blog and encourage customer interaction. Another way is to provide an easy way for your customers to share your email or website through social media platforms. Another effective way is to encourage customers to share online reviews. Advertising and marketing through social media platforms will give you the best possibility of reaching the most customers. Customer iteration and execution techniques to attract customers The best way to execute techniques to attract customers is to research the market for the customers wants and needs. Need to be able to release the product/service that the customer is wanting. Need to make sure that you are connecting with your potential and existing clients. You will need to build effective relationship with customers. You will need to collect and make use of the data collected. You need to set goals and execute the goals to build a strong brand for your company. Importance of developing customers into reliable revenue