INTRODUCTION:
Automobile market is a large market. The law of demand states, as the price of a car increases; the quantity demanded for cars decreases. The demand for cars not only depends on price but on other variables as well. The most important of all is Income. When gasoline prices rises, the cost of running a vehicle rises. So, the demand for cars decreases. People tend to buy cars with low mileage per gallon.
Now days, many consumers prefer hybrid cars over conventional cars. Hybrid cars are a substitute for conventional cars. Any vehicle is said to be hybrid when it involves two sources of power. In 1960’s three scientists created a hybrid car whose engineering concepts are used in today’s hybrids. Its engine is smaller and uses an
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The first hybrid vehicle produced on a big scale was the Toyota Prius, launched in Japan in 1997. The market of hybrid cars is largest in Japan followed by America. Japan is leading the hybrid cars market in the world since 1997.
CNG or compressed natural gas in Pakistan is scarce. Hybrid cars in Pakistan were launched to win the fight against the energy crisis, more specifically to make people stop using CNG. Government of Pakistan has given some incentives to enhance the hybrid market in the country. Taxes and duties were reduced. Some relief was given to import the
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So that’s why the demand of these cars is lower in Pakistan than worldwide. Thus the demands of normal cars are higher in Pakistan that they can afford normal car. Normal cars do not have regenerate able batteries and we have many plants in Pakistan which also increases our economy. Mechanics for normal cars are also easily available in Pakistan n supply of normal cards increases