ESPN Body Advertisement Analysis

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In today’s society, the media portrays a perfect body to be fully fit, muscular, and slim. These characteristics pierce. While they may not be necessarily bad for our physical being, they attack our mentalities. In such ways that we do not fit the media’s “perfect body” description. Although, advertisement such as the ESPN Body Issue shows and encourages us that it does not matter how you look on the outside, even the best players are not perfect; they remind us that being yourself is the best confidence you can have. The ESPN ad advertises Vince Wilfork, an NFL football player. The ad draws people in by displaying an exposed man on the cover, this endorsement represents athletes begin able to be comfortable in their own skin. The advertisement …show more content…

The body is the main product of our magazine advertisement. The text and the photograph both describe Vince, not only him but everyone who is unafraid of what they look like on the outside. ESPN uses this endorsement to show bravery, confidence, and inspiration among others. This represents a new type of content, because usually when ESPN shows athletes they are not nude on the front page covers, this is a new step that there taking to draw their audience in. ESPN took a leap with their message to self-comfortability with your body, this was done by adding other athletes of all …show more content…

These athletes show difference in race, gender, and profession, all comfortable in their own skin enjoying something they love. The apparent reward for buying this magazine is that it shows you no matter how you look at yourself on the outside, rather you think you are too skinny or to fat; you can still do anything you put your mind to no matter what your body shape may or may not look like. For example, look at Vince he does not have an average football body but no one told him that he could not play football because of the way he was shaped. We should all be happy and comfortable in the body were in and feel comfortable about it, as ESPN is persuading us to

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