Transnational Companies

Globalisation also known as boundaries where people can travel or even migrants all over the world. The media from different country can be reach to the door of most the houses. Huge capital or advanced technologies and those multinational companies is the one that dominate globalisation. A lot of multinational companies are from the western and recently the governance manage to establish laws and regulations. Besides, those multinational companies have to follow the market demand or utilize those country local image and products because the loyalties of that market. Followed by the increasing of globalisation, not only western that dominate the globalisation but China, India, Russia, Brazil are growing their economic and developing the country,

Due to the enhancement of the advanced technologies it provide multiple and complete ways to connect the whole world, organisation, firm, nation and people. As it shows that in this environment, any news whether is good or bad will be pass one by one to the other side of the world in the time of matter. Therefore it somehow affected the true story of the sources and virtually increase the difficulty of judging the fact. As above have mention that multinational companies is the one that driven globalisation, they are also known as transnational corporation. According to Gralf-Peter Calliess, transnational corporations isn’t new anymore to this society. Transnational corporations is somehow vague because it doesn’t represent a particular corporations but consists of different corporations or companies that merge together become a transnational corporations. Usually the parents company will be the one that control and hold the shares or ownership of the subsidiaries. Nowadays, those independent business also change their target consumer or supply and distribution from localize to globalize through long term

Goldfarb, The Federal Commission’s (FCC) broadcast media ownership rules have to standing a goal of media policy which is competition, localism and diversity. The FCC have a strict rules that every four years will read and determine that whether they can be continue to serve public interest or should be eliminated. 1) Newspaper-Broadcast Cross Ownership: The new ownership for newspaper and broadcast are quite complicated. Each application for the combination of newspaper and broadcast, the community of the newspaper will be publish have to reach their public interest with three different steps. First, it must “not inconsistent with the public interest”. Which mean it must not both newspaper or broadcast consistently reach the public interest to own both a major daily newspaper and single television stations or local radio broadcast station at a single market area. The combination is in one of the 20 largest local market and if it is the television station, it must not among the four highest rated station in the market also after the transaction there must have at least eight independent owned or operating stations run along the market. The second rules that specified if met, the proposed combination would be reverse if the newspaper or broadcast station failed or the combination is with broadcast station was not offering local newscast prior to the combination and the station will start at least seven hours of news programme after combine. Third