ipl-logo

End Animal Cruelty: Rhetorical Analysis

687 Words3 Pages

As far as influential prospective is considered, commercials can, rather should aim to, be extremely effective when depicted and portrayed in the right manner. Irrespective of what demographic audience a commercial targets to, that being an extremely significant factor though, if the commercial uses the right amount of ethos, logos and pathos, it may have a greater affect, reaching out to a greater audience. This is what makes the BCSPCA’s commercial “End Animal Cruelty” stand out among the rest of the fleet in many viewers’ opinions. The British Columbia Society for the Prevention of Cruelty to Animals (BCSPCA) is a non-profit organization which aims to protect abused animals and improve the quality of these poor beings. Since it’s a non-profit organization, it relies on the funds and donations from passionate people who support BCSPCA in improving lives of animals. BCSPCA has always used an effective tool to gain the support of people and that is its effectual televised commercials. Their commercials emotionally target millions of its viewers and makes people reach into their pockets to help the animals in need. …show more content…

The rhetoric elements leave a lasting impression on the audience; which serves as an inspiration to “pick up the phone” and donate money. The basic purpose of this appeal is to convince the viewers that this issue, animal cruelty, is something that needs attention and therefore should be explored. The video primarily was targeted for people over the age of eighteen and those who have money to donate. With that being said, the donation does not even need to be a huge amount, rather it sums up to just eighteen dollars a month. BCSPCA has constructed a very powerful video by using Sarah McLachlan, a famous

Show More
Related
123 Words | 1 Pages

In her work “What’s Wrong with Animal Rights,” Vicki Hearne challenges common beliefs of animal rights, arguing that animal rights groups do very little to actually benefit animals. She argues that natural selection should be allowed to take place for wild animals, and animals such as cats and dogs should not be seen as property. To persuade the audience to support her position, she uses ethos, pathos, and logos. Her credibility as a trainer makes the logic behind her views reliable, her logic reinforces the examples she uses, and she appeals to emotion using her relationship with her Airedale, Drummer, to support everything her argument is saying. Through these strategies, Vicki Hearne effectively counters the current, popular views of the

Read More
109 Words | 1 Pages

This short commercial was and still captivates and influences people to be active and helpful in the campaign against animal cruelty and

Read More
132 Words | 1 Pages

This editorial is about Wright’s interview with animal rights activists; who statements make extremist pronouncements but then changes rhetoric, this made Wright disappointed in the activists. The editorial has content of various interviews done with different groups of animal rights activist. The information in this editorial will serve as a support in the paragraph of how strong animal rights have become by providing examples of how the activist goes to various places to burn down labs that unnecessarily experiment on animals. The source has philosophical comparison between humans and animals that can make humans subconscious about animal welfare. The information supplied by this editorial is different from my other sources because it concentration

Read More
743 Words | 3 Pages

Discursive Essay (1st Draft) – Kevin Cho I have detested animal testing ever since I watched a document showing orangutan tortured to death during the animal testing. I was physically and mentally sick when I looked into its eyes. Now, while you are reading this essay, perhaps holding a scrumptious apple pie in your hand, hundreds of, thousands of feeble animals are dying by inhumane animal tests.

Read More
563 Words | 3 Pages

Within Holder’s speech there were instances of multiple fallacies. One specific fallacy is the generalizations Holder makes in his speech, much like the ones that were used for deductive reasoning. These generalizations were often subjective and not backed up with evidence, which leads to hasty generalizations. Holder states that those who are against animal testing are mainly youth, which infers that all youth are against animal testing. However, it is not just youth who are against animal testing and not all youth are not against animal testing.

Read More
676 Words | 3 Pages

Most of us have pets and consider them part of the family. As a result, we could never imagine the horror some animals are forced to endure at the hands of their caretakers. This particular ad depicts a powerful visual of a neglected dog, in poor health, chained to what seems to be a barrel. The copy in the ad, while minimal, is powerful: “Help Us Help them” and the words “Donate Today” (ASPCA). This ad is a public service announcement to bring awareness to the community concerning the horrors of animal abuse, its helpless victims, and to compel the public to make a financial donation to put an end to animal cruelty.

Read More
673 Words | 3 Pages

In the article All Animals Are Equal, written by Peter Singer addresses the inadequacies surrounding the rights of animals in the societies of today. Singer opens the article by presenting a scholarly parallels between the fight for gender equality, banishment of racism and the establishment of rights for “nonhumans.” In order to explain this constant set of inequalities that seem to riddle our society, Singer readily uses the term “speciesism”, which he acquired from a fellow animals rights advocator, Richard Ryder. Essentially, this term is defined by Singer as a prejudice or attitude of bias in favor of the interests of members of one's own species and against those of members of other species. Singer claims that if this idea of speciesism

Read More
945 Words | 4 Pages

In Animal Farm, George Orwell warns how power will often lead to corruption. Napoleon was placed in a position of power after Major died, and he slowly starts to lavish in his power and become addicted to the lush life of a dictator. When Napoleon first becomes a leader, he expresses how everyone will work equally, but as his reign goes on, he shortens the work hours. At the very end of the novel, the observing animals even start to see that pig and man had become the same. The irony present in the above example, illuminates how regardless of how much a ruler promises to maintain equality and fairness, the position of power that they hold, will corrupt them.

Read More
322 Words | 2 Pages

Imagine you got captured and taken away from family and, the you get put in a cage confused on what's going on or where your family is. Then all the sudden there's people watch you or even tarizing you and you feel like you can't do anything about it. Well that's how animals feel when they are put into a zoo for our entertainment. They are taken away from their families and homes and don't know what to do about. People should care more about how the animals feel.

Read More
1736 Words | 7 Pages

It is known as one of the biggest red targets for animal activists and people that believe it is animals cruelty. Part of this criticism comes from the documentary “Blackfish”, which basically made revenue drop dramatically. According to an article by Binder, “The film is not fully accurate, and it portrays events that happened 30 years ago as contemporary. “The unfortunate thing is that people are taking that film at face value.” Most people now a days believe anything they see on TV.

Read More
1668 Words | 7 Pages

The HSUS is trying to argue and/or it’s claiming that they’re many animals out there who need help and you can help them. They don’t specifically say they need your help, but they do make it clear by demonstrating ethos throughout the ad. They use plenty of different takes on different areas where they’ve helped many neglected animals. This message was created to raise awareness in the community on an issue that’s growing every day. The purpose was to show us (the audience) how this animals are treated and then abandoned by their owners without any regret.

Read More
731 Words | 3 Pages

Attention Getter: Imagine living on the streets, constantly looking for your next meal and never knowing the feeling of companionship. This is the life of stray animals. Credibility Statement: No one really knows how many stray animals roam the streets, but it is predicted that there are more than 70 million stray cats in the United States alone. Central Idea (Proposition): By adopting pets from the American Humane Society or other rescue shelters, we can reduce the amount of stray animals on the streets.

Read More
1084 Words | 5 Pages

Animal Rights Some people assume that just because animals cannot speak that they cannot feel pain. It is not okay to torture living beings that have their own thoughts and breathe the exact same air us humans breathe. It is unjust and selfish to stand by and take no action while everyday hundreds if not thousands of innocent animals die without reason. No matter how much fur or how many limbs the creature has; it should be treated as equal as a person. A heart beat is a heartbeat regardless of the body it’s in.

Read More
1381 Words | 6 Pages

Animal Cruelty Have you ever wondered how much atrocious animal treatments are occurring around the world? The average number of animal abuse cases reported in the media each year is 1,920 according to a study conducted this year by Statistic Brain Research Institute. Moreover, a lot of animals struggle around the globe because they are often beaten, neglected and hunted, which forces them to fight for survival. Helpless animals continue to be exploited by humans and are still constantly being robbed of their lives. Thus, animal cruelty is the killing, exploiting and neglecting the needs of animals that are causing extinction and nonessential suffering.

Read More
1227 Words | 5 Pages

Killing Animals In the present, the world has changed in many sides. One of changing is numbers of killing animals are increasing continuous. Many people think what are reasons for this acting?

Read More

More about End Animal Cruelty: Rhetorical Analysis

Related Topics

Open Document