Introduction Today’s technology has become an indispensable part of our lives. It impacts our activities and is necessary on many platforms regardless of age, languages or nationalities. In recent years, the ability to design and innovative user-friendly interfaces across a variety of devices has extended to levels no one expected. The evolution of e-commerce has offered consumers an extensive and expandable supply of merchants who can market their products and originality. The enormous supremacy has indeed prompted them to construct websites that users find creative and easy to navigate. Thus, prompting them to remain focused on cultivating styles, content, usability and search optimization to continuously satisfy their site visitors and customers. This is an evaluation and comparison of two significant retail companies, Nordstrom and Bloomingdale’s. We will examine each website on numerous devices and browsers. Ultimately, concluding which of the two delivers the greatest usability, convenience and personalized experience for site visitors as well as customers. Similarities A website's design is not about the look alone, but functionality and features …show more content…
These suggestions are usually for returning users and based on what items they viewed prior. They both have a click in a view mechanism that lets you enlarge items being viewed. On mobile devices and the IPad, both sites appear different than they do on a laptop but identical on these areas. Comparatively, in these categories both retailers delivered exception performance on the following devices; laptop, iPad and mobile phone. The sites security was more apparent when I attempted to purchase items and had to enter payment information. The URLs was not appropriate by name for both sites because it did not relate to the business, but both stores are established and reputable. The URL names were short and easy to type. They both used some of the same tags, , , , and the tags were used in the