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Ethos Pathos And Logos

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According to Brandon Griggs and Todd Leopold (CNN) from Source A, iTunes has made music more accessible to customers and has also improved the quality of the digital music we see today. 79% of the participants who completed my questionnaire have music libraries consisting of digital music as compared to 21% who still prefer to have CDs. Many of the candidates cite convenience, ease of access, practicality and easy storage as the reason for preferring digital music. iTunes has managed to constantly deliver the cited responses through constant innovation and world-class service. iTunes now not only offer music, but offers movies, TV shows and books among many other things which have catapulted it to the top of the world’s leading online stores.

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