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Final Essay

175 Words1 Pages
Nike, Inc. is a world leader in athletic footwear, clothing, and accessories. Nike’s 2017 revenue target of $36 billion includes their projection of a revenue growth of $10 billion in the fiscal year 2017, by focusing on developing markets and increasing e-commerce sales (Nike, Inc., 2013). Nike has set bold environmental targets for 2020, which include zero waste limitations, sourcing products from sustainable companies, and using products that have minimal impact on the environment (BusinessWire, 2016). In addition to Nike having great financial performance, Nike has really shown how important social responsibility is to their company through their future goals and commitments. In 2017, Nike launched an advertising campaign to promote equality

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