FlySneak’s Summary FlySneak’s is a footwear company that produces and sells solar battery sneakers made from recyclable materials, high quality technology, and skilled labor. The sneakers make people to fly to go their jobs, home, or to any other place. The company will be a pioneer in the market. FlySneak’s Background Assessment FlySneak’s is going to be found by three MBA students who’s desire is to successfully open a company, in Miami, Florida, that make and sell sneakers that make people fly. It will be opening in December, 2016. The foot ware market needs sneakers that make people literally “fly” to go wherever they want. That is why FlySneak’s will be happy to supply this necessity. Also, because Flysneak’s differentiates from other regular foot ware companies, it will allow the company to be a “unique” company with a “unique” product. In fact, the company will expect to get high profits. Customers will be generation X (37-55) and generation Y/The Millennials (21-36) who work or do any activity, and who earns medium to high salaries. About the Business Idea of FlySneak’s …show more content…
The main strength is innovation, the main weakness is a new product that needs to be accepted, the main opportunity is no competitors, and the main threat is customers could not trust in a new product. FlySneak’s is a company that will offer customers time benefits, since they can bring people to any place quickly and without stress. The main objective for the company is to be recognized as the pioneer and the best company that introduces flying sneakers in the Miami, Florida market in 2019. FlySneak’s offers high-quality, recyclable materials, skilled labor, and an affordable price to