Product Identification Get Beau – (hairremoval.myshopify.com, password: 12345678 – eventually going to be www.getbeau.shop) is an online store that provides popular beauty products at a much lower price than traditional companies who spend on extensive marketing. Get access to the same quality beauty products with the same specifications at almost half the cost. Get Beau also provides standard terms and conditions with its products which includes 30-day money back guarantee, warranty etc. Orientation Get Beau is Marketing Orientation and uses advanced techniques such as Search Engine Optimization, Affiliate Marketing and pay per clicks ads, keeping the cost of marketing low as well as the cost of the product. The products will be added …show more content…
Also, appealing web design has been achieved with existing free themes. The cost of the overall setup is minimum. SWOT – Weaknesses Low control over the product itself as we are using external suppliers for the products. There is also no direct contact with the supplier which makes it difficult to add modifications to the product according to the need of the market. A lot of loss of branding is faced because the products are shipped without Get Beau brand on it. A disadvantage of using drop shipping. Therefore, building a high return rate of customers is difficult. Ethics (Social Responsibility) Get Beau aims at curating only high quality tested products which are safe for use and does not have a lot of side effects. Get Beau also aims at providing the best choice alternative for the existing product at a much cheaper price. Ethics (Ethical Problems) The products that are provided are manufactured and supplied by third party manufacturers. The terms and conditions of the product and quality of the product solely depends on the manufacturers; therefore, Get Beau cannot guarantee the authenticity of the product’s …show more content…
5) Federal Trade Commission: The FTC monitors businesses to ensure. truthful advertising, that mail-order, catalog and Web product purchase guidelines are followed, that sweepstakes and contest are conduct in compliance with the law, and that collection of consumer data and privacy policy guidelines are followed. (Silver, 2002) Types Of Laws Regulating The