Hiv Golf Essay

1340 Words6 Pages

LIV’s Impact on Professional Golf
The PGA Tour has been at the forefront of professional golf for nearly a century, But the sparking emergence of LIV Golf, presents a direct challenge to the PGA Tour's dominance. In 2022 Saudi Arabia Launched a new innovative golf league headed by Greg Norman called LIV Golf. Some of the best players in the world are making the switch from the PGA Tour to LIV Golf and signing some big contracts in the process. While this golf league does represent a challenge to the PGA Tour, It remains to be seen how successful LIV Golf will be in the long run. All things considered, the emergence of LIV Golf has had a significant impact on the professional golf world, affecting the fans, players, and the PGA Tour itself. …show more content…

The emergence of LIV Golf and their innovative approach to the sport has had a significant impact on the fans of golf. The league uses drones for unique camera angles and perspectives. This also provides a unique bird's eye view of the course and players. The enhanced virtual graphics and drone coverage offer viewers a new and innovative way of watching golf (Dachman). Another way that LIV Golf sets themselves apart from traditional golf leagues is through their team-oriented approach. Traditionally golf is a sport where players compete individually with the exception of their caddy (caddies are the people who carry the clubs of golfers). LIV Golf has introduced team events where players are …show more content…

In a traditional golf league like the PGA Tour, players receive a portion of the prize money based on their performance in each tournament. However, if you play for LIV Golf, players are paid based on their overall performance over the course of the season, and how well they engage with fans (Maese). This unique payment structure ensures that players are incentivized to not only perform well on the course but also actively engage with fans and promote the league. LIV Golf also offers its players a unique advantage through its player-friendly scheduling. Unlike other professional golf leagues that require players to participate in a large number of events, LIV Golf's schedule is much more manageable. LIV Golfers are only required to play in five out of the ten events in a season (Melton). This means that players have more control over their schedules, allowing them to balance their professional and personal lives better. Having a schedule that is less demanding than other professional golf leagues has allowed LIV Golf to attract players who might be at the end of their career and want to spend more time with their families. This approach has helped LIV Golf to attract some of the biggest names in the sport. Although there seems to be many benefits to joining LIV, there is one main reason why many top players are choosing to stay on the PGA Tour. According to Commissioner Jay Monahan