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Hy-Vee's Competitive Advantage

218 Words1 Pages
A competitive advantage is defined by “the ability of one company to outperform another because its managers are able to create more value from the resources at their disposal” (Jones 12). There are several other companies that customers could go to get their groceries and other things that Hy-Vee offers. So what is Hy-Vee’s competitive advantage? It is their customer service, their costs savings, and a wide variety of products. Customer service is something that Hy-Vee has worked really hard on and they continue to strive to offer the best customer service possible. Employees are to great all customers and make customers feel comfortable. Employees are also to be available to help customers to find products. It is in Hy-Vee’s policy that
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