Trustworthiness and Credibility
Parallel to the criteria of quantitative research as suggested by Guba (1981), such as internal validity, reliability, and objectivity, qualitative research has also different criteria for its evaluation (Lincoln, 1995). We considered the trustworthiness criteria as suggested by Guba and Lincoln (1985) such as credibility, confirmability or auditability, dependability, and transferability or fittingness of the study (Cutcliffe & McKenna, 1999; Lincoln & Guba, 1985; Sandelowski, 1986; Streubert-Speziale, 2007). Trustworthiness. Is present throughout the entire execution of our research. Honesty and determination have been implemented to prove the trustworthiness of this study. We have gathered
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Is how believable the results of your research from the perspective of participants and how positive the researchers are of the gathered data if it reflects a truthful information and usually questions with “How do you know that your findings are true and accurate?”. It’s not all about quantity of the data gathered but rather in the quality and content of the findings on hand. In this phase, the authors are doubtful and questions too many things. (Shenton 2004) and another quote stated that to help to eliminate the possible invalid findings, is to cross-reference similar techniques used by the previous researchers (Porter 2007). By the use of these techniques, we are able to evaluate the validity, how genuine the findings are and the completeness of the procedures we have used. From this study we conducted, we assure the truthfulness of every component in every aspect. We’ve made sure that our participants are real online sellers through testing their identity from other persons. Conducting early research about possible answers that we may get from our participants are also applied so that we can see if they are believable sources of …show more content…
We made sure that our informants were willing to be with us to explain and share their experiences. They were given a letter to ask their permission to conduct an interview as a sign of our respect for their decision whether or not they will allow us to conduct an interview with them. We followed ethical standards in the entire duration of this study as pointed by (Boyatzis, 1998; Mack et al, 2005), these are the following ethical considerations: respect for persons, beneficence, justice, consent and