John F Kennedy Ethos In Jfk Inaugural Address

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In John F. Kennedy’s inaugural speech, he uses many rhetorical devices such as tone and diction in order to appeal to ethos. JFK, (John F Kennedy), establishes his ethos in order to convey his purpose of uniting America under his leadership and show commitment to ending tyranny and oppression. JFK establishes his ethos without delay in his speech. He uses words such as “We, fellow, and our” in order to form a common ground amongst the audience and the speaker thus establishing his ethos. Because of his inclusionary sentences and phrases so early in his speech, JFK unites both his supporters as well as his non-supporters. In the speech, JFK uses specific diction and syntax which in turn assists in establishing his ethos. He says, “For I have