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Jp Morgan Chase Essay

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Running head: JP MORGAN CHASE AND CO 1 JP MORGAN CHASE AND CO 2

JP Morgan Chase and Co.
Hieu Le
Columbia Southern University

JP Morgan Chase and Co.
JP Morgan Chase (JPM) is one of the largest financial institutions in the world, which has current total asset of 2.424 trillion dollars. The company offers several financial products and services to consumers such as, mortgage, business, and commercial loans. Equally, the firm also offers credit card services, personal loans, and portfolio management. The CEO of the firm, Jamie Dimon, who leads the organization to achieve several goals and objectives since he took the office in March 2000.
JP Morgan Chase implements a differentiation strategy to apply and execute the method to support its operations short-term and long-term objectives. Likewise, the firm?s mission emphasizes a strong management that strive for the best outcome in order to benefit for investors, stakeholders and consumers for the next decades. …show more content…

The goals of market development is attracting new revenues and additional market shares. In fact, JPM constantly focuses on the new locations, where identify as the new stream of revenues. There are five categories that JPM anticipates on their business, which include international expansion of its wholesale business and global corporate bank, small business growth, commodity, growth in branch network, and growth in private client business. By executing these five method, JPM has generated streams of revenue in different businesses in several locations globally. Since 2009 and 2012, the firm has net income increased almost 2 times 11.723 billion and 21.284 respectively (David and David,

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