The Kroger Company was started in 1883 by Barney Kroger in Cincinnati, Ohio. He spent his whole life savings on that one small store. He had a simple philosophy that he stood by—“Be particular. Never sell anything you would not want yourself.” Kroger took that one little store and turned it into one of the largest retailers in the United States. Now, Kroger consists of more than 2,700 stores. Its operations stretch from one coast to the other and leading its industry in technology and innovation. Kroger produces and sells thousands of products; it has its own manufacturing facilities, and owns one of the largest truck fleets in the United States.
Conceptual Framework and Accounting Standards
“The Conceptual Framework (or “Concepts Statements”) is a body of interrelated objectives and fundamentals. The objectives identify the goals and purposes of financial reporting and the fundamentals are the underlying concepts that help achieve those objectives. Those concepts provide
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“Our customers trust that the products we bring to market are sourced from reputable suppliers who provide safe and fair working conditions for their workers. Kroger is working to ensure an ethical supply chain for the products sold in our stores (Kroger).” They plan to have 100% sustainable seafood, cage-free eggs, and sourced palm-oil. Kroger wants to not only meet but exceed the Environmental Protection Agency’s “Zero Waste” policies. It also plans to improve transportation efficiency.
I believe that Kroger in the next year will continue with its improvement on income and the path that it is on. It will continue on the path to reach its goals by 2020. In comparison to its competitors, Kroger will stay near the top of its industry. Wal-Mart is one of its closest competitors but Kroger is not far behind it. I believe that Kroger will stay at the top of its game as it has done now for 130 years.
GAAP vs.