Lebron James, world famous basketball player, details his return to his home team, the Cleveland Cavaliers. In a letter, written by Mr. James, he explains to fans why he went to the Miami Heat in the first place. Consequently, Lebron James’ letter was met with much controversy. Nevertheless, he promised Cleveland fans a feeling they had rarely experienced before: winning. Lebron James employs vivid and understandable language, emotional appeals and personal experiences to showcase that his second time playing for the Cavaliers will be better than the first because he has grown as a basketball player as well as a man. Lebron James illustrates his need to return to Cleveland through relating to the audience with memories of his childhood in …show more content…
Mr. James details that Cleveland “holds a special place in his heart” and he is happy he “is coming home”. Using vivid and relatable language effectively demonstrates his heart’s desire to return home. As the saying goes, home is where the heart is, and Lebron James allows the audience to experience a sense of nostalgia and excitement about his return to Cleveland. In addition, Cavaliers player, Lebron James, informs fans that “it is time to get to work” in order to attain the feeling of “as many titles as possible.” Mr. James does not use overly complex language on purpose. He prevents the audience from feeling overwhelmed by a large volume of complex and convoluted words and phrases. Instead, Lebron James draws his audience with relatable language in order to create a solid line of communication to his fans in Cleveland. Lebron James demonstrates his emotional connection to the people of Cleveland through