Merger And International Strategies Of Barney Kroger

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Companies merge and acquire other companies daily. It has become the norm to take over and become conglomerates while other are choosing not to. While choose to remain privately held there are some that have branched out internationally.
This paper will examine companies that have merged, companies that have been acquired by other, privately held and those that choose international strategies. This paper will discuss merger strategies, why a company would be a profitable target for acquisition and international business and corporate level strategies.
Opened in 1883 on 66 Pearl Street in downtown Cincinnati, Barney Kroger opened the first grocery store. Mr. Kroger used his life savings of $372 dollars. His motto was simple “Be particular. Never sell anything you would not want yourself”, which still stands true today. While other grocers were buying bakery goods from other stores, Mr. Kroger figured if he could do it himself, he could reduce his grocery costs to his customers. In 1901, Mr. Kroger became the first grocery store to have its own bakery. Not only did he have the first bakery in the store but also was the first to sell meats and grocery all under …show more content…

With nearly 2800 stores in 35 states and annual sales of more than $115.3 billion, Wegmans, could benefit from a joint venture. As Fred Meyers covers the West coast and Kroger the Midwest and South, Wegmans is primarily in the Northeast, so this venture would be a definite bi-coastal conglomerate. This would create one of the US largest mergers in grocery history. Stores would still be able to keep their own individuality since they each cover certain areas of US. This will also allow them to be able to supply each other with common products if there is a shortage in an area. Having access to a warehouse and manufacturing would increase Wegmans ability to keep product always. Having the support of a company with coverage in other area is a great