• We come to conclude a buy rating on KORS stocks based on its historical performance and potential growth in the futute. We projected a 25% increase in sales volume and $4.9 EPS compare to $4.2 right now. We anticipate this number will increase to $12 in five years. • An expansion of over 120 stores in 2014 result in a stock price fallen because of too much spending. We expecet a recovery of stock price this year on account of less store opening and largely improved revenue generate by these newly opened stores. We have an expectation a revenue of $5573 million in 2016 compare to $3311 million in 2014 • Almost zero debt makes Michael Kors able to manage its cash more flexible. With less economic volatility impact, Kors has a below average …show more content…
is an American luxury fashion company established in 1981 by designer Michael Kors. It designs, manufactures, and sells apparel, accessories, and footwear in the United States and internationally. As of 2015, the MK Holdings has more than 550 stores and over 1500 in-store boutiques in various countries. The Company operates its business in three segments: retail, wholesale and licensing. It has a global distribution network focused on Company-operated retail stores, department stores, specialty stores and select licensing partners. In the future, the company will target more non-traditional locations, such as travel retail stores in airports, where the chain currently has 50 sites. The company started as an American luxury sportswear house in 1981, and in about 30 years transformed into the global luxury accessories, footwear and apparel brand, with a global presence and stores in most prestigious cities in the world. The company targets a broad customer base, keeping luxury image at the same time and combining elegance with sporty attitude. Michael Kors is experiencing rapid growth in sales due to product value, positioning in both the apparel and accessories categories, store openings in key markets and word of …show more content…
He studied fashion design at the Fashion Institute of Technology in Manhattan and launched the Michael Kors womenswear line in 1989. Kors’ passion for fashion started when he was very young. He redesigned his mother's wedding dress for her second marriage when he was five. Kors moved to New York City in the 1970s to attend the Fashion Institute of Technology. He loved the city more than the school, however, and dropped out after two semesters. In 1978, Kors went to work at the French boutique Lothar's, which allowed him to design and merchandise his first fashion collection. The well-received collection generated enough interest that Kors was able to start his own fashion line. Michael Kors Women's Collection launched in May 1981, and was sold in the high-end department stores Bergdorf Goodman and Saks Fifth Avenue. Kors's simple, elegantly tailored clothing and his charmingly persuasive sales techniques proved to be a winning combination. He's also known for designing Michelle Obama's dress for her first official