Alurista (the pen name of Alberto Baltazar Urista Heredia) is a Chicano poet and activist. In the mid-1960s he became committed to social activism and often recited his poetry at public events and published it in support of latino social justice causes (such as the farmworker struggle led by Cesar Chavez). Alurista’s work made an important impact during the Chicano movement by broadcasting to his community and others, that he was proud to be Mexican and others should be proud of their roots as well. His work touches on a number of themes, most of which encompassing the fight to reconcile latino culture with that of modern, American culture. In his poem “must be the season of the witch”, Alurista uses a mix of the English and Spanish language