Palm Plus Essay

The major proposal here is for Palm Plus to become a certified RSPO company. Some of the most impactful guidelines include that “no primary forests or areas which contain significant concentrations of biodiversity (e.g. endangered species) or fragile ecosystems, or areas which are fundamental to meeting basic or traditional cultural needs of local communities (high conservation value areas), can be cleared”. This immediately removes the most negative and massive impact that the palm oil industry has. The implementation of this guideline would minimize the endangered species, habitat degradation, and greenhouse gas emissions. Another important RSPO principle states “significantly reduced use of pesticides and fires; fair treatment of workers

Nevertheless, only 18% of the industry is composed of sustainable palm oil companies. There are disadvantages to the green process. Firstly, of all the cultivation of palm trees and oil on peatlands and cleared secondary forests, is accepted by RSPOs. Peatlands, which are collections of partially decayed vegetation, play huge roles in the storage of carbon, an ecosystem component that would be lost, should these peatlands be destroyed. The guidelines are not perfect, the judgment and criticism would be immensely less in regards to being an eco-friendly company, but they would still exist. Because RSPO is run by consensus, the expectation for change must be low in order to be widely accepted, and this drastically slows down progress. The will of a company to want to change its whole basis of core values and actions is a lengthy and difficult process. The fact that becoming certified, does not suddenly get rid of all environmental issues, causes further speculation of its worth. The transition is tough, and companies are looking for the easiest ways to succeed in an

Breaking into this niche market will allow for Palm Plus to gain a whole new demographic of consumers. Breaking into a market that is relatively untapped, and surfacing into profits, will take time and money. But the long-term results could potentially be, long-term customers. Environmentally and socially sensible consumers are willing to pay premium prices for products that are ethically produced. Many buyers have chosen morally, not to deal with non-certified products, only purchasing from traceable supply chains; such as the one Palm Plus will