Summary of the research question and outcome (144)
My Research Project question was inspired by my passion to rasie awarness of the injustices that female athletes face regarding their pay. For this reason, I researched “How can Australia minimise the pay discrepancy in professional sport?”
I utilised various Research processes, including reports, blogs, newspaper articles, radio interviews, web pages and interviews. The most valuable research processes were interviews, as they allowed me to create links between pay discrepancy, media and female sport sponsorship. These interviews were conducted with representatives of Australian sports organisations and lecturers in female sport.
My outcome was presented in the form of an article, which
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This is because Crosswhite has been involved in advocating for female sport for over 21 years, whilst associated with various organisations including the Australian Womensport and Recreation Association (AWARA). Due to the Crosswhite’s profession I could not obtain her contact details and hence could not contact her. However, to my surprise, I was given the opportunity, as current AWARA executive officer forwarded my email to former officer Crosswhite, who was willing to participate and answer research questions. This opportunity was very important as Crosswhite’s responses assisted in the development of answering my research project question, thus assisting with the development of many of my key findings and increasing the validity of my …show more content…
This is because my outcome relates all the issues in the media impacting the pay gap and explains how these issues can be reduced. Furthermore, my outcome was strengthened as it was presented as a blog article that is easy to read and be readily and easily available to the public and wider community. These factors are essential to attract a potentially larger audience range. Although, a limitation in my outcome is that I failed to acknowledge one definite solution to reduce the pay gap. This is because some key findings were more predominant and strengthened than others. In particular, the key finding based on the imbalance of media coverage in Australian sport was discussed into more depth than the finding based on the stereotypes and portrayal of female athletes influencing the pay gap. With the lacking information of information for particular key findings my outcome, in return lacked reliability and credibility as more information based on stereotypes was required. However, as a result of being limited to identify one specific solution to reduce the pay gap I identified multiple, potential solutions that could be enforced in Australia to collectively to reduce this inequality. With this in mind my article is valuable as it is directed to the wider community with the focus of