“The Snack that Smiles Back” During the start of autumn, The Food Network Magazine released an advertisement for a Pepperidge Farms product, Goldfish. The advertisement is showing three Goldfish crackers near concerned a school bus. The baby Goldfish is narrating two sentences in the top left corner of the advertisement, describing how the mother is making the older sister late for school, and in the bottom right corner it says how Goldfish is made with real cheese as well. This advertisement is effective because it is showing social issues in today’s society, with how the mother is being about the daughters wellbeing and growing up too quickly, and making sure to show that goldfish is baked with natural products. And showing two of the appeals, Pathos and Logos. The Food Network Magazine was founded by Hearst Corporation and Scripps Networks Interactive based on the television network Food Magazine, and its first issue came out in 2008. Pepperidge Farm Goldfish crackers however started way before that. They were originally invented by Oscar J. Kambly in 1958, but were introduced to the United States in 1962 by Margaret Rudkin who was the founder of Pepperidge Farm. Since then Goldfish has become a great snack …show more content…
They are giving a view of what mothers have to go through when their children grow up and kind of forgets about them, because the child is ready to jump straight into new things without any help. But they are also giving a way that makes sure that the mother can be still useful to the child, by giving them a way to make sure their children are still eating heathy. Having “made with real cheese” written on the advertisement makes the mother want to buy the product because the Goldfish is not made with processed ingredients, in which makes the company sell more