What is Pathos? An emotional appeal persuaded by the author, producer and write to its audience. It is often used in everything we read, hear, and feel in a movie, in a song, in a book, and on television. This commercial is an example of how pathos is used from the beginning to the end. As the commercial begins the sound of the music gives you the feeling of sadness. The bartender serves a Guinness beer every day and set it in the middle of the table with an empty chair. It gives you the idea that she is waiting for someone special. Someone worthy of that kind of service. A lost love, she is waiting to come back. As the day past, people kept coming in and out and the table remained open. One guy walked in, pulled out the chair and from behind