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Sainsbury Non-Profit And Cancer Support P1

2091 Words9 Pages

Sainsbury (Profit) and Macmillan Cancer Support (Non-profit)
(P1,P2,M1)

Introduction
The Sainsbury company was founded in 1869 called J Sainsbury by Mary Ann and John James in Drury Lane, London. It was the largest UK retailer of groceries for most of the 20th century and Sainsbury is the second largest chain of supermarkets in the United Kingdom . The CEO is Simon Roberts and the owner of Sainsbury's 2bDavid Sainsbury and his net worth is $1.1 Billion.

Macmillan Cancer Support helps support and offer support to people impacted by cancer. Macmillan is one of the biggest British organisations and it was founded in 1911 by Douglas Macmillan who had watched his father die of cancer and suffer pain which moved him to found the Society for the …show more content…

This enables them to understand what consumers value and show them how they shop with sainsbury and how Sainsbury can improve themselves.
The relationship between the customers and Sainsbury is that Sainsbury commits themselves to provide good quality food and serve them at reasonable prices.Nectar connects them with customers and has over 2.7million responds on there so they can listen to their customers.

Internal communication takes place within Macmillan and/or intranet between the company's workers. This covers face-to-face interaction and message or email. This indicates that because it was documented, which is significant for later reference and a clear way of communication, the recipient is less likely to misinterpret or misunderstand what was said.
The relationship between Macmillan and its stakeholders has to be good because if it wasn't good between its stakeholders like patients then they could lose patients and Macmillan and patients need to trust one another so that they can be treated when it's needed.

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