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Should An Artist's Music Be Used In Advertising

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Should Artist’s music be used in advertising? Artists who want to make it out there in the music world often have to pay the price to not have the freedom to create the music they want to make. Would you (an aspiring artist) want this to happen to you? Well, I wouldn’t! I firmly believe in the opposition of artist’s music being used in advertising for two reasons. Firstly, there are huge risks that come with making the deals and could backfire at the artist. Secondly, it keeps focus away from the key point---the music itself, by how artist’s jobs are to make music. Artists have often faced the consequences of advertising deals because of how indolent they were in realizing how the risks can backfire at them. The purpose of taking …show more content…

There are so many factors that affect the artist themselves, such as the amount of money they make, to being able to keep their career. There are so many stream services nowadays that, “(people) have access to millions of songs at the flick of a touchscreen…” (Paragraph 1), but there is a negative side to it. As these services have such a low payment-per-stream than just a one-time purchase, it leads to the artist having stress of him/her just to make a minimum wage. A notable example can be David McCandless, who needed, “5,478 iTunes downloads of a song per month versus 4,200,000 YouTube streams per month just to make the U.S. minimum wage.” (Paragraph 2) Now many artists say that their careers have been kept alive thanks to these deals, but the truth is that every time people hear something, it becomes old news and they always want more songs. No matter how much money the artist makes off these deals, they are just risking themselves to be out on the streets, instead of putting in the effort for making the record hit. An example is Zoë Keating, a person who describes herself as, “established but non-mainstream…” (Paragraph 3) She has been a cellist who has so many record hits, yet doesn’t make any income what so ever, because she refuses to advertise her music and knows what would happen to her if she

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