When you are advertising for your next fundraiser, it's important to know what's trending in the world of social media. In other words, you need to stay on top of the buzz in social media in order for potential customers to find you. Staying up-to-date isn't as hard as you may think. You just need to invest some time to become familiar with the best and the brightest apps and social media channels. Social media is moving at lightening speed and you may have to as well. Your customers are sure to notice your absence on their own social media accounts - and they are likely to take advantage of the fundraiser that is. What are social media trends? Social media is a catch-all term for websites that provide an outlet for the social actions of its customers. There are …show more content…
One thing they all have in common - they are an important way to advertise products, activities and fundraisers! In order to survive in today's world, a business or any group that wants to be known - must take part in social media advertising and stay on top of the trends. Tell it from a customer's point of view The best thing for promoting your fundraiser is for past customers to tell their story. New customers will be able to relate to someone who has participated in your previous fundraiser. Social media makes it easy to do that. A recent report by Econsultancy, stated that 75% of people in the 18-26 age group used recommendations they found on social media sites before they made a purchase. Even though your fundraiser may be targeting other age groups, you have to admit - this is a large demographic. This shows the important role that social media plays in customer purchases. Keep up with new social networks Your customers will communicate across their own preferred social network. In order not to be left behind, you need to ensure that your advertising is seen across the most popular social